Skip to Main Content
Alvy+, a new digital banking experience is here! Download today!

Town and Country Bank

Main Navigation

  • Careers
  • Contact
  • Search
  • Pay Loan
    • Make a Mortgage Payment
    • Make a Loan Payment
  • Login
    • Online Banking
    • Home Loan
    • Make a Mortgage Payment
    • Trust & Investment Services
    • Make a Loan Payment
    • Credit Card
  • Menu
  • Home
  • Personal Banking
    • Personal Checking Accounts
    • Personal Savings Accounts
    • Loans
      • Auto Loans
      • Personal Loans
      • Home Equity
      • Land & Lot Loans
      • Bridge Loans
    • Make a Loan Payment
    • Personal Debit and Credit Cards
  • Business Banking
    • Business Lending
    • Business Accounts
    • Treasury Management
    • Business Debit and Credit Cards
    • Alternative Financing Options
    • Meet Our Business Bankers
    • Request a Business Financial Review
  • Home Loans
    • Find the Perfect Home Loan
    • Meet our Mortgage Lenders
    • Mortgage Calculators and Rates
    • Mortgage FAQs
    • Community Mortgage Partners
      • About Us
      • Our Services
      • Our Loan Products
      • Contact
  • Trust & Investments
    • Personal Financial Planning Services
    • Business Financial Planning Services
    • Meet our Trust & Investments Team
  • Customer Support
    • Online & Mobile Banking Services
    • Account Resources
      • Overdraft Protection
      • Reorder Checks
      • Financial Calculators
      • Switch to Us
      • Online Forms
      • Online Security
      • FAQs
    • Additional Services
  • Sprig The Word Blog
  • Our Team
  • About Us
    • Community Support Request
    • About Our Bank
    • Investor Relations
    • Diversity, Equity, and Inclusion
    • Locations & Hours
    • Careers
      • Careers in Mortgage Lending
      • Commercial Banking Development Program
    • Events Calendar
    • News
      • 2022 Financial Reports
      • 2021 Financial Reports
      • 2020 Financial Reports
    • Contact Us
    • Connect With Us

  • Sprig The Word Blog

Plan Ahead: November 24th is Small Business Saturday

11/14/2018

SHARE

It’s an entire day dedicated to shopping small. What began just seven years ago has grown into a nationally recognized shopping holiday that promotes community, economy, and genuine goodwill. And once the holiday spirit starts to shift from turkey to trees, your business needs to be poised to take advantage of the shopping-frenzied weekend.

How to Plan Ahead

Plan ahead with these smart business strategies from Town and Country Bank and Peoples Prosperity Bank:

  1. Get in the spirit. Decorate your store and website. Offer free cookies and coffee. Consider gift wrapping purchases. It’s a small investment that could lead to a big payoff.
  2. Make it easy. Extend store hours for the month of December. Allow free shipping for a limited time, and ensure your return policy is reasonable.
  3. Target your marketing. Contact regular customers by phone or via an email campaign. Create special offers and include a link to your website. Design simple fliers to hand out to customers. Ensure social media is part of your outreach. Consider clearance sales to cut back on excess inventory. Make stocking stuffers available at the point of sale.
  4. Prepare your team. Organize a staff meeting focused on customer service and fraud prevention. Make the session fun with ideas for handling difficult customers and exceeding customer expectations.
  5. Partner up. There is strength in numbers. Contact other small businesses in your area and brainstorm ideas on how to maximize the local shopping experience. Consider a joint shopping map, a universal coupon or promoting each other’s merchandise in stores.

Helping Small Businesses Succeed

At Town and Country, we’re dedicated to helping small businesses succeed. To learn more about our Solution 300 checking, treasury management products and services that can improve cash flow and business efficiency, visit TownandCountryBank.com.

More Posts

Open an accountOpen account
Find a locationlocations

  • Facebook Logo
  • Twitter Logo
  • LinkedIn Logo
  • Contact Us
  • Locations & Hours
  • Financial Calculators
  • Careers
  • Financial Privacy Disclosure
  • Electronic Documents (Paperless) Disclosure
  • Other Disclosures
  • Financial Privacy Opt Out Form
  • Community Support Request
  • Routing Number: 071123262
  • NMLS# 411614
    Town and Country Bank
  • NMLS# 423128
    Town and Country Banc Mortgage Services, Inc.
  • Go to FDIC website
  • Go to Equal Housing Lender website
  • Go to AARP BankSafe Trained institution website

Copyright © 2022 Town and Country Bank All Rights Reserved. An Illinois State chartered banking organization. | Please note that Investments are not a deposit, not FDIC Insured, not insured by any federal government agency, not guaranteed by the bank and may go down in value.

Privacy Policy

Town and Country Bank is regulated by the Federal Reserve Bank of Chicago. For accolades or complaints, please contact us by sending a letter to: Customer Relations Office, 3601 Wabash Ave., Springfield, Illinois 62711. If there is no sensitive customer information, such as social security or account numbers, you can send feedback to the following email address: customerrelations@townandcountrybank.com

You Are Now Leaving

You are now leaving the Town and Country Bank/Peoples Prosperity Bank website. You are about to access a third party web site or service that is not owned or controlled by Town and Country Bank/Peoples Prosperity Bank and therefore, may not be FDIC insured.

While we believe these resources are reliable, Town and Country Bank/Peoples Prosperity Bank is not responsible for and will not guarantee the products, services, information, or content provided by this third party.

Continue Cancel ×